Managing in a Global Environment - 90910 - MGMT 968 - C01 |
||||
---|---|---|---|---|
Associated Term: Fall 2014
Levels: Graduate, Non-Matriculated Main Campus Campus Lecture Schedule Type Traditional Instructional Method Learning Objectives: This course emphasizes the knowledge and skills managers need to face global competition and evaluate international investment and business opportunities. The course will be conducted through lectures, discussion, and case analysis. Reviewing, analyzing and relating current events happening during the course will be center in the course. This course seeks to enable students to do the following: 1) To discuss the challenges of international management and describe the 21st-century global competitive landscape; 2) How to create market penetration plan for products (existing or new) into countries; considering strategy, marketing, cultural and other aspects critical for success 3) To describe global business concepts, models, and frameworks and their cross-functional integration; 4) To research varied foreign markets and develop strategy that takes into account relevant political, cultural, and economic factors; 5) To explain when and why to use different product-market entry and penetration strategies; 6) To identify some of the different skills and system required to implement strategies across country borders: 7) To explain how firms sustain and renew resources, capabilities and core competencies to support international growth strategies; 8) To perform quantitative and qualitative analysis to examine global issues, formulate solutions and support with case-specific evidence; 9) To argue in favor of a clear and focused position while considering the insights of peers; 10) To team work in culturally diverse environments; 11) To improve critical and strategic thinking, primarily through deciphering complex international business environments. 12) Relate current business news with topics of the class Required Materials: International Business: Managing in a Global Environment. ISBN: 9781308300559 This is a customized eBook version of International Business. Competing in the Global Marketplace by Charles W. L. Hill, published by McGraw Hill/Irwin, Edition 10e. Expected cost: US$ 140 Technical Requirements: use of blackboard View Catalog Entry
|