Catalog Entries

Select the Course Number to get further detail on the course. Select the desired Schedule Type to find available classes for the course.

MRKT 917 - Strategic Marketing
A focus on critically scanning and analyzing the external environment, defining strategic marketing decisions, developing and applying models to evaluate the alternatives and formulating recommended courses of action (formerly 12.942 Marketing Management). Prerequisites: All MBA foundation courses or the equivalent. 1.000 Credit hours 4.000 Lecture hours Levels: Graduate, Non-Matriculated Schedule Types: Independent/Directed Study, Lecture Marketing Department

MRKT 917 - Strategic Marketing

A focus on critically scanning and analyzing the external environment, defining strategic marketing decisions, developing and applying models to evaluate the alternatives and formulating recommended courses of action (formerly 12.942 Marketing Management). Prerequisites: All MBA foundation courses or the equivalent.
1.000 Credit hours
4.000 Lecture hours

Levels: Graduate, Non-Matriculated
Schedule Types: Independent/Directed Study, Lecture

Marketing Department

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Framingham State University

Catalog Entries

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Catalog Entries		Summer 2012 Apr 18, 2024