Detailed Course Information |
Fall 2023
Jan 15, 2025 |
|
 |
||
 | Select the desired Level or Schedule Type to find available classes for the course. |
| PADM 944 - Marketing for Non-Profit Organizations |
|
An examination of the role of marketing and promotion in strategic planning for public and non-profit agencies. This course introduces students to the use of marketing techniques used by nonprofit organizations to create unique brands and reach organizational stakeholders. This course focuses on best practices and critically assesses the return on investment in social media and marketing for nonprofits.
1.000 Credit hours 4.000 Lecture hours Levels: Graduate, Non-Matriculated Schedule Types: Lecture Division of Graduate & Cont Ed Division Political Sci, Law, &Global St Department Course Attributes: Graduate Level Course, Public Administration |
| Return to Previous | New Search |
|